Design Lead · Public Sector · Tax · Multi-product workflow

KONSENS Grundsteuer
German Federal Tax Administration

Setting design direction across a 5-product federal property-tax platform. Leading a team of 5 designers, running the operating model that scales research insight across delivery, and navigating audit obligations across federal and state authorities.

Client

German Federal Tax Administration

Via

Capgemini Consulting

Role

Design Lead · 5 designers

Scope

5 connected products

Timeline

Feb 2026 - Present

Overview

KONSENS Grundsteuer is the federal IT programme delivering Germany's property-tax administration. The platform serves taxpayers, case workers, and compliance teams across federal and state authorities - five connected products operating under a single regulated workflow, with audit obligations that cross multiple legal jurisdictions.

As Design Lead I set design direction across the platform and lead a team of 5 designers. The work is less about producing screens and more about building the operating model - Discovery cadences, persona research, design reviews, system governance - so design doesn't depend on me being in every room.

Every design decision has to hold up to compliance review, survive an audit trail, and stay durable across multiple delivery squads. Polish in this context isn't a UI concern - it's whether a case worker can complete a cross-jurisdictional review without re-entering data three times, and whether a compliance specialist can trace the audit path of a single declaration end-to-end.

Discovery & multi-persona research

The platform serves five user populations with entirely different mental models, technical contexts, and regulatory exposures. Discovery has to run deep enough that by the time a screen is drawn, stakeholder questions are already answered in the persona library. The persona who owns the binding workflow decision is rarely the loudest - often a downstream case worker or compliance specialist whose sign-off authority only surfaces when you trace the workflow back to where it breaks.

Personas served

P01

Property taxpayer

Millions of property owners filing federal property-tax declarations. Wide range of digital literacy and language proficiency.

P02

Tax authority case worker

Daily operational tool across federal and state authorities. Where most product friction surfaces in practice.

P03

Federal / state compliance specialist

Cross-jurisdictional audit and regulatory oversight; sign-off authority on binding workflow decisions.

P04

Internal admin & configuration

Platform configuration, rule maintenance, and inter-authority coordination across federal/state systems.

P05

Developers & product owners across squads

The internal "users" of the design system itself - multiple squads consuming components, tokens, and patterns from one shared library.

Discovery methods I run

JTBD interviews Persona libraries Stakeholder Discovery workshops Cross-functional alignment sessions Accessibility audits (WCAG 2.1 / 2.2) Assistive-tech usability sessions Knowledge transfer workshops

Sample JTBD card - representative structure

The format the persona research produces. Below: the shape of a real JTBD card, with the situation and forces abstracted. Actual job statements, personas, and field data are under NDA.

Representative artifact - structure only

P03 - Compliance Specialist

When a federal-state audit lands in my queue, I want to defend each declaration with a single, traceable source of record - so I can clear the audit without manually reconciling spreadsheets.

Push - current pain

Spreadsheet reconciliation eats hours per audit; evidence lives in three different tools.

Pull - toward new behaviour

One audit trail per declaration, queryable by case ID, accessible to federal and state staff alike.

Anxiety

Fear of missing a regulatory deadline; second-guessing whether the tool will be sign-off ready.

Habit / loyalty

Long-standing trust in existing case-management tooling; resistance to changing what already passes inspection.

Each persona carries 3-5 cards like this. Referenced in design reviews and sprint planning.

The operating model - design that scales past me

A small design function in a regulated, multi-product programme doesn't survive on heroics. It survives on rituals - recurring Discovery, persona artifacts the team actually references, design reviews that don't depend on one reviewer. The operating model is the part of design leadership that doesn't show up in any single screen - and it's where most design functions quietly fail.

01

Discovery cadence

Recurring stakeholder interviews and assistive-tech sessions on a regular rhythm - Discovery is not a phase but a continuous input to the roadmap.

02

Persona research the team actually uses

Persona artifacts referenced weekly by PMs, engineers, and compliance - not just by designers. Decisions get changed at the research stage, not after engineering investment.

03

Design reviews

Recurring critique and design-quality reviews across the team of 5 designers - quality scales without depending on me being in every room.

04

System governance

Component, token, and pattern governance across the 5 products - accessibility and audit-readiness embedded into the system, not retrofitted at QA.

I run the playbook myself before handing it off. The real test of a design function isn't what ships during the engagement - it's what's still in use a year after I've moved on. Annotation templates, governance protocols, and Discovery rituals that survive that handover are the ones worth building.

Multi-product workflow

The five products are surfaces of a single regulated workflow, not independent apps. One property declaration moves through taxpayer intake, case-worker review, compliance audit, and inter-authority coordination - and an audit failure at any point invalidates the chain. Designing them in isolation fragments the user experience and opens audit gaps. Designing them as one workflow requires shared personas, shared tokens, and a governance layer that holds across squads.

01

Taxpayer
intake

02

Case
review

03

Compliance
audit

04

Inter-authority
coordination

05

Internal
configuration

Product surfaces shown above are representative; specific product names and screens under federal NDA.

What I'm shipping

The engagement is ongoing. What's visible at this stage:

5
Connected products under one coordinated design direction
5
Designers led on a shared Discovery + governance cadence
WCAG 2.1 / 2.2
Accessibility embedded from Discovery onward - not retrofitted

Other deliverables in flight

Public sector · Tax · Regulated Design Lead 5 products Team of 5 designers WCAG 2.1 / 2.2 Operating model Multi-persona regulated workflow Federal · state stakeholders AI-augmented Discovery

This engagement is ongoing and operates under German federal-tax confidentiality. Specific product names, screens, internal documentation, and persona artifacts are under NDA. Methodology, role, and operating-model decisions described here are accurate to my practice; the persona library shown is representative of the multi-persona regulated workflow.

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